- Venture Title
- Tag Line
- Logo
- Principles and Positions
- Contact Information
- Copyright and Disclaimers
EXECUTIVE SUMMARY
- Description of the Problem or Opportunity
- The Business Venture Concept and Solution
- Key Business Model and Venture Strategies
- Target Market and Projections
- Competitive Advantages
- The Team
- The Offering
THE INDUSTRY AND THE COMPANY
- The Industry
- The Problem or Opportunity
- The Product and Service Solutions
- The Company and the Concept
- Entry and Growth Strategy
MARKET RESEARCH AND ANALYSIS
- Target Market
- Customers
- Market Trends
- Direct and Indirect Competition
- Estimated Market Shares Sales
- Competitive Advantage
- On-going Market Evaluation
ECONOMICS OF THE BUSINESS
- Business Model
- Gross and Operating Margins
- Profit Potential and Durability
- Fixed, Variable, and Semi-variable Costs
- Months to Breakeven
- Months to Reach Positive Cash Flow
MARKETING AND SALES PLAN
- Marketing Strategy
- Pricing
- Sales Strategies
- Sales Forecast and Methodology
- Distribution
- Advertising and Promotion Strategies
DESIGN AND DEVELOPMENT PLAN
- Development Status and Tasks
- Difficulties and Risks
- Product Improvement and New Products
- Costs
- Proprietary Issues
- Intellectual Property Issues
MANUFACTURING AND OPERATIONS PLAN
- Operating Cycle
- Geographical Location
- Facilities and Improvements
- Operational Strategy
- Operational Plans
- Regulatory and Legal Issues
MANAGEMENT TEAM
- Organization and Legal Structure
- Key Management Personnel
- Management Compensation and Ownership
- Employment and Other Agreements
- Stock Options and Bonus Plans
- Board of Directors
- Investors and Shareholders
- Supporting Professional Advisors and Services
SCHEDULE AND DEVELOPMENT PLAN
- Timeline
- Development Goals and Strategies
CRITICAL RISKS, PROBLEMS, AND ASSUMPTIONS
THE FINANCIAL PLAN
- Actual Income Statements and Balance Sheets
- Pro Forma Income Statements
- Pro Forma Balance Sheets
- Pro Forma Cash Flow Analysis
- Break·Even Chart and Calculation
- Cost Control Strategies
PROPOSED COMPANY OFFERING
- Required Financing
- Valuation
- Offering
- Capitalization
- Use of Funds
- Return on Investment
SUMMARY
- Summary of Business Venture
- Mission Statement
- Vision Statement
APPENDIXES
- Resumes
- Product Data Sheets
- Marketing Material
- Detailed Research
- Issues of Sustainability of the Venture
- Impact on the Environment
- Impact on the Community
- Service and Warranty Policies