- Who are our primary competitors?
- On what basis do we compete?
- What are our competitive positions?
- What are our respective market shares?
- What are their strengths?
- What are their weaknesses?
- What are their primary opportunities?
- How are they a threat to our venture?
- How do you compare to our competitors?
- Who are our future competitors?
- What strategic opportunities exist in the market?
- Can we collaborate rather than compete?
- What are the barriers to future competition?
- Who are the most likely future competitors?
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What We Need to Know About Our Competition
TOPICS: Competition, Planning, Positioning, Strategy
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