The Innovation Ferris Wheel


Venture Scorecard

Just as people have periodic health checkups where a physician examines a variety of elements to determine the overall condition of the individual, so too can a venture, company, business go through a similar process. Here are 30 categories to determine the strengths and weaknesses of a business venture. This is also a good checklist for early venture planning and validation research.

Glossary

  • A
    • A/B Testing
      • See: Split Testing
    • Accounting
      • Accounting: the action or process of keeping financial accounts
    • Additional Value
      • See: Alternative Value
    • Addressable Market
      • Addressable Market: the total potential market for a product or service, measured in dollars of revenue per year
    • Adventure
      • Adventure: daring and exciting activity calling for enterprise and enthusiasm